Privacy Policy

Privacy Policy

Effective Date: August 4, 2026

Last Updated: August 4, 2026

At AMS Designer Floors (accessible from https://amsdesignerfloors.com/), the privacy of our visitors and customers is one of our top priorities. This Privacy Policy document outlines the types of information we collect, how we use and safeguard it, and your choices regarding your data, particularly in connection with our advertising and online marketing activities.

1. Information We Collect

We collect several types of information from and about users of our Website:

A. Personal Information You Provide Voluntarily

When you interact with our Website—such as filling out a contact form, requesting a quote, subscribing to a newsletter, or purchasing flooring products/services—you may provide personal information, including:

  • First and last name

  • Email address

  • Phone number

  • Billing and shipping addresses

  • Payment information (processed securely through third-party payment gateways)

  • Any project details or inquiries submitted via forms

B. Information Collected Automatically (Log Data & Cookies)

When you navigate through and interact with our Website, we automatically collect certain technical data using cookies, server logs, web beacons, and similar tracking technologies. This includes:

  • IP address

  • Browser type and version

  • Operating system and device type

  • Pages viewed, time spent, and links clicked

  • Referring URL / domain

2. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to analyze trends, administer the Website, track users’ movements around the site, and gather demographic information about our user base as a whole.

Google Ads & Analytics Disclosures

We use third-party tools, including Google Analytics and Google Ads tracking services, to monitor site activity and deliver targeted advertising.

  • Google Analytics: Collects information about how visitors use our site to help us improve performance and content. Google Analytics uses cookies to collect non-identifiable user data.

  • Google Ads Conversion Tracking & Remarketing: We use Google Ads tracking tools (such as remarketing pixels and tag manager) to show personalized advertisements across the web to users who have previously visited our site.

  • Google uses cookies (such as the Google advertising cookie) or unique device identifiers to serve ads based on someone’s past visits to https://amsdesignerfloors.com/.

3. How We Use Your Information

We use the information we collect for business and commercial purposes, including:

  • Processing quote requests, customer inquiries, and orders.

  • Delivering personalized marketing, advertising, and promotional content.

  • Optimizing and measuring the effectiveness of our Google Ads campaigns and website usability.

  • Preventing fraudulent transactions, securing our platform, and fulfilling legal obligations.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes. We may share data with trusted third parties solely to operate our business:

  • Service Providers: Third-party vendor services that help us run our website, process payments, host data, and manage analytics (e.g., Google, web hosting providers, CRM platforms).

  • Advertising Partners: Third-party ad networks (like Google Ads) that require cookies or user action parameters to show relevant advertisements on our behalf across the internet.

  • Legal Requirements: When required by law, subpoena, or government order to protect the rights, property, or safety of AMS Designer Floors, our users, or others.

5. Your Choices & Ad Opt-Out Options

You have complete control over how your data is collected and used for targeted advertising:

A. Google Ad Personalization Opt-Out

You can opt out of Google’s personalized ads by visiting the Google Ad Settings. Alternatively, you can opt out of third-party vendor cookies for personalized advertising by visiting www.aboutads.info.

B. Browser & Cookie Preferences

Most web browsers are set to accept cookies by default. You can set your browser to refuse all or some browser cookies or to alert you when cookies are being sent. If you disable cookies, please note that some parts of this Website may become inaccessible or not function properly.

C. Opting Out of Interest-Based Advertising

To opt out of receiving interest-based advertising from participating companies, visit:

6. US State Privacy Rights (including CCPA / CPRA)

If you are a resident of California or another US state with comprehensive privacy legislation, you have specific rights regarding your personal information under state law:

  • Right to Know / Access: The right to request information about what personal data we have collected, used, disclosed, or shared about you.

  • Right to Delete: The right to request the deletion of personal information collected from you, subject to certain exceptions.

  • Right to Correct: The right to request correction of inaccurate personal information.

  • Right to Opt-Out of Sale / Sharing / Targeted Advertising: We do not sell personal data for monetary consideration. However, using advertising technologies (such as Google Ads remarketing) may be classified as “sharing” or “targeted advertising” under certain laws. You can opt out at any time using the ad opt-out links above.

  • Right to Non-Discrimination: You will not receive discriminatory treatment for exercising any of your privacy rights.

To exercise any of these rights, please contact us using the information in Section 9 below.

7. Children’s Privacy (COPPA Compliance)

Our Website is intended for general audiences and is not directed to children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal information from children. If you believe your child has provided personal information on our Website, please contact us immediately, and we will promptly delete such information.

8. Data Security & Retention

We implement reasonable technical, administrative, and physical security measures to protect your personal information against unauthorized access, loss, alteration, or disclosure. We retain personal information for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

9. Contact Us

If you have questions, comments, or requests regarding this Privacy Policy or our data practices, please reach out to us: